Fractional marketing strategy
Senior marketing strategy, on demand.
Senior marketing strategy for business owners and agencies — without the overhead of a full-time hire.
10+ years in marketing strategy · Based in High River, serving Calgary, Airdrie, Cochrane, Okotoks, Edmonton, Lethbridge and beyond.
Sound familiar?
The gap isn't effort. It's senior thinking.
You're busy executing.
The work ships every week and the calendar stays full. Nobody has the space to think two moves ahead.
Every call lands on your desk.
Your team can produce beautifully. But the strategic decisions still queue up and wait for you.
You need input, not a hire.
This campaign needs a senior perspective. It doesn't need another full-time salary on your payroll.
Who I work with
Two kinds of clients, one kind of help.
Business Owners
You're making marketing calls alone. Let's make them with evidence.
- A clear read on what's actually worth doing next.
- An honest audit of your brand, positioning and activity.
- Ongoing advisory so decisions stop stalling.
Agencies & Marketing Teams
You have the makers. I'm the senior strategist behind them.
- Creative and content reviewed before it reaches the client.
- Client-ready strategy documents delivered under your name.
- A senior voice on the client call — or entirely invisible.
Work With Me
Benefit from the digital marketing experience and expertise of Marianne.
Strategy Development
2-hour strategy session + custom plan
$500
Marketing Consulting
1.5-hour consulting session + custom plan
$350
Marketing Workshops & AI Speaker
In-person team workshops, individual or group training, and talks on marketing, digital strategy and AI tools for small businesses.
Contact for details
What I do
Four ways to work together.
Advisory & Consultation
Strategy sessions, audits and ongoing advisory for the decisions that matter.
Learn more →Creative & Content Review
Specific, written feedback on creative and content before it goes out.
Learn more →Done-With-You Client Support
Client-facing and client-ready work your agency can deliver as its own.
Learn more →Training & Mentorship
Build the strategic skill inside your team instead of outsourcing it forever.
Learn more →How it works
Four steps, no theatre.
- 1
Discovery call
We map where you actually are — not where the plan says you should be.
- 2
Scope
I recommend the right level of involvement, one-time or ongoing. Nothing padded.
- 3
Work
Sessions, reviews, written documents, or joining your client calls.
- 4
Momentum
You stop guessing and start deciding faster, with a rationale you can defend.
What Business Owners SAY about Marianne.
In their words.
Marianne has great knowledge and experience in marketing. I learned a lot from her in one session.
Vladimir Gonzalez
Business Owner
Marianne is one of the best social media trainers I have ever seen. I am a complete novice and wanted help with social media. Being a "older" person 😊 Her patience was amazing! And wow! I learned a ton. If you need help I can't think of another person better than her! She took the time to write out everything I needed and went through each and every piece of information in a thorough and understanding way.
Ruth Martiniuk
Business Owner
I was trying to find some that could give me powerful tools to position my website. Marianne just did it. She provided great solutions for my business with the budget I had available. Awesome!!
Katherin "kata" Torres
Business Owner
We enlisted Marianne for a social media coaching session. Wow! She is amazing! She gave us so many helpful tricks and tips for making the most of our small business social media.
Patricia Duggan
Business Owner
Marianne is intuitive, knowledgeable, efficient and an absolute joy to work with. She "gets" me and my business, and gently guides and encourages us to move forward from where we've been to where we need to go! She tailors to what we need, when we need it and is super responsive.
Suze Casey
Business Owner
About Marianne
Ten years of strategy, in your corner.
I've spent more than a decade in marketing strategy — inside teams, alongside agencies, and next to owners who had to make the call themselves. My work sits where brand, marketing and strategy meet: getting the positioning right, then deciding what deserves your budget and attention. I'm based in High River, Alberta, and work with clients across Canada, the US and Brazil. I consult in both English and Portuguese. I'm direct, I'll tell you when something isn't worth doing, and I'd rather give you one decision you can act on than a deck you'll never open.
More about me →Based in High River, Alberta, and working with clients in Calgary, Airdrie, Cochrane, Okotoks, Edmonton, Lethbridge and the surrounding counties — plus clients across Canada, the US and Brazil, remotely.
See service areas →Let's talk about the decision you're stuck on.
A discovery call is a straight conversation about where you are and whether I'm the right person to help.